Last updated: July 2, 2026

VireLite operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience (the "Services"). VireLite is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise communicate with us through the Services. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read and understand this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

• Contact details, including your name, billing address, shipping address, phone number, and email address.
• Financial and payment information, including payment card information, transaction details, form of payment, payment confirmation, and other payment details. Payment information is processed by Shopify and its payment service providers.
• Account information, including your username, password, account preferences, saved addresses, and related account settings.
• Transaction information, including products you view, add to cart, add to wishlist, purchase, return, exchange, or cancel, as well as your order history.
• Communications with us, including information you provide when contacting customer support or submitting an inquiry.
• Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
• Usage information, including how you interact with or navigate the Services, such as pages viewed, products viewed, and actions taken on the website.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you, including when you create an account, place an order, contact us, subscribe to communications, or otherwise provide information to us.
• Automatically through the Services, including from your device and browser when you visit or use our website, and through cookies and similar technologies.
• From Shopify and service providers that help us operate the store, process payments, fulfill orders, provide customer support, prevent fraud, and improve the Services.
• From business partners or other third parties, where permitted by applicable law.

How We Use Your Personal Information

We may use your personal information for the following purposes:

• Provide, tailor, and improve the Services. We use your personal information to operate our store, process orders and payments, fulfill purchases, arrange shipping, process returns and exchanges, manage your account, remember your preferences, provide customer support, and improve your shopping experience.
• Order fulfillment and customer service. We use your information to confirm orders, send order updates, respond to questions, handle returns or exchanges, and provide support related to our home lighting products.
• Marketing and communications. We may use your personal information to send marketing or promotional communications where permitted by law. You may opt out of promotional emails at any time by using the unsubscribe link in our emails.
• Security and fraud prevention. We use your personal information to help provide a secure shopping experience, authenticate accounts, detect and prevent fraud, investigate suspicious activity, and protect the Services, our business, and our customers.
• Legal and compliance purposes. We may use your personal information to comply with applicable laws, respond to valid legal requests, enforce our terms and policies, resolve disputes, and protect our rights and the rights of others.

How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy and applicable law. These circumstances may include:

• With Shopify, which hosts and powers our online store.
• With service providers and vendors who perform services on our behalf, such as payment processing, order fulfillment, shipping, IT services, customer support, fraud prevention, analytics, cloud storage, and business operations.
• With shipping carriers and fulfillment partners as needed to deliver your orders.
• With business and marketing partners where permitted by law, including to provide marketing services or support advertising.
• When you direct us, request us, or consent to our disclosure of information.
• In connection with a business transaction, such as a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets.
• To comply with legal obligations, respond to legal processes, enforce our terms and policies, and protect or defend the Services, our rights, and the rights of customers or others.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. Information you submit through the Services may be transmitted to and shared with Shopify and third parties that may be located in countries other than where you reside.

To learn more about how Shopify uses personal information, please review the Shopify Consumer Privacy Policy: https://www.shopify.com/legal/privacy/app-users

Depending on where you live, you may also exercise certain privacy rights through Shopify's Privacy Portal: https://privacy.shopify.com/en

Cookies and Similar Technologies

We and Shopify may use cookies, pixels, local storage, and similar technologies to operate the website, remember your preferences, improve site performance, understand how customers use the Services, provide a secure shopping experience, and support marketing or advertising where permitted by law.

You can manage cookie preferences through the cookie banner or privacy controls available on the Services, where applicable. You may also control cookies through your browser settings. If you disable certain cookies, some features of the Services may not function properly.

At this time, we have not intentionally added Google Analytics 4, Meta Pixel, or similar third-party advertising pixels outside of the Shopify tools and services used to operate the store. If we add additional analytics, advertising, or marketing tools in the future, we may update this Privacy Policy and related privacy settings as needed.

Third Party Websites and Links

The Services may provide links to websites or online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy policies, security practices, and terms. We are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party websites or platforms.

Children's Data

The Services are not intended for children. We do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are a parent or guardian and believe that a child has provided us with personal information, please contact us using the contact information below so that we may take appropriate action.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we "sell" or "share" personal information of individuals under 16 years of age, as those terms are defined under applicable privacy laws.

Security and Retention of Your Information

We use reasonable administrative, technical, and organizational measures designed to help protect personal information. However, no security measure is perfect or impenetrable, and we cannot guarantee absolute security.

We retain personal information for as long as reasonably necessary to provide the Services, fulfill orders, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, prevent fraud, and for other legitimate business purposes.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information, subject to applicable law:

• Right to access or know. You may have the right to request access to personal information we maintain about you.
• Right to delete. You may have the right to request that we delete personal information we maintain about you.
• Right to correct. You may have the right to request correction of inaccurate personal information.
• Right to portability. You may have the right to receive a copy of personal information we maintain about you in a portable format.
• Right to opt out of sale, sharing, or targeted advertising. Depending on where you reside, you may have the right to opt out of the "sale" or "sharing" of your personal information or the processing of your personal information for targeted advertising, as defined under applicable privacy laws.

You may exercise certain opt-out rights through our Data Sharing Opt-Out page: https://virelite.com/pages/data-sharing-opt-out

If you visit our website with a Global Privacy Control opt-out preference signal enabled, we will treat this as a request to opt out for the device and browser used to visit the website, where required by applicable law. To learn more about Global Privacy Control, visit https://globalprivacycontrol.org/. Other than Global Privacy Control, we do not recognize other "Do Not Track" signals that may be sent from your browser or device.

Managing Communication Preferences

If you receive promotional emails from us, you may opt out at any time by using the unsubscribe link included in those emails. If you opt out, we may still send you non-promotional communications, such as messages about your account, orders, shipping, customer service, or policy updates.

Verification and Authorized Agents

We may need to verify your identity before processing certain privacy requests, as permitted or required by applicable law. Depending on where you live, you may designate an authorized agent to make a request on your behalf. We may require proof that the agent is authorized to act for you and may also require you to verify your identity directly with us.

We will not discriminate against you for exercising your privacy rights.

Complaints

If you have concerns or complaints about how we process your personal information, please contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision or lodge a complaint with a local data protection authority.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country or state where you live, including in the United States, Canada, and other locations where Shopify, service providers, or business partners operate.

If we transfer personal information from the European Economic Area, the United Kingdom, or other regions with data transfer requirements, we will rely on recognized transfer mechanisms where required by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices, technologies, legal requirements, or other operational reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date above. Where required by applicable law, we may provide additional notice.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise any rights available to you, please contact us:

Email: service@virelite.com

Phone: +1-(612)584-1734

Mailing address:
VireLite Lighting Store
Xilijiedao Shenzhen
518071 Guangdong
China